We work with:
I'm Andrew Russell, great to meet you!
After seeing how many people are pushed into the wrong policies, I started The Protection Guy to do things differently. I’m fully independent, don’t charge fees, and tailor everything to what’s right for you—not what’s easiest to sell. Whether you're a family, couple, or business owner, I’ll walk you through every option with honesty and care. No jargon. No pressure. Just protection that works when you need it most.
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These are the four promises that guide every piece of advice I give:
Client-First Advice
Your goals shape every recommendation — never the other way round.
Whole-of-Market Search
I compare suitable policies from a wide range of leading UK insurers to find cover that fits your circumstances.
Zero Fees
My service costs you nothing; insurers pay me, not you.
Independent Expertise
Specialist protection advice focused on finding cover that suits you, your family or your business.